Antioxi vs Hifas Da Terra

Feature	Antioxi	Hifas Da Terra
Product
Price	Starts at £23.99 per 100g or 90 Capsules ✅ 15% discount Subscription	Starts at £12.00 ✅ Refill discounts up to 14%
Available	Powder & Capsules	Powders, Capsules & Liquid
Potency	✅40% Beta D Glucans (Standardised)	✅25%+ Beta D Glucans
Purity	✅ 100% Pure Mushroom Extracts – No additives, just mushrooms	✅ Pure Mushroom Extracts – No additives, just mushrooms
Transparency	✅ Detailed extraction process – fully disclosed ✅ Full sourcing details – clear origin of ingredients ✅ Third-party lab reports – openly available (Alkemist, Eurofins, Helix)	✅ Detailed extraction process – fully disclosed ✅ Full sourcing details – clear origin of ingredients ⚠️ Third-party lab reports – not openly available only upon request
Lab Testing
Independent Lab Testing	✅ Yes – Verified by Eurofins, Alkemist Lab, and Helix – globally recognised for precision and transparency	✅ Yes – Verified by inhouse testing
Potency: Beta-D-Glucans	✅ Verified – Lab results available on website	⚠️ Mentioned Only
Purity: Alpha Glucans	✅ Verified – Lab results available on website	⚠️ Mentioned Only
Purity: Bakers yeast	✅ Verified – COA results available on website	⚠️ Mentioned Only
Safety: Microbials	✅ Verified – COA  results available on website	⚠️ Mentioned Only
Shipping Experience
Free Shipping	✅ Free on orders over £50	✅ Free on orders over £60
Standard Shipping	Starts at £2.99	Starts at £8
Express Options	✅ Available	✅ Available
Returns	✅ 30-day return policy	✅ 30-day return policy
Regions	✅ Ships to UK, EU, US,  ✅ Ships internationally directly from website	✅ Ships to UK, EU, and internationally
Customer Value
Availability	✅ 7 days a week: 8 am - 8 pm (UK time)	✅ 5 Days a week: Monday - Friday (8:00 to 16:30)
Support Channels	✅ Email, Phone, WhatsApp, Social Media, Live Web Chat	✅ Email and phone available
Personalised Support	✅ One-on-one consultations available	✅ Consultations available
Working with Experts	✅ Advisory Board of Experts – Comprised of nutritionists, veterinarians, and specialists, ensuring the highest product quality and scientific integrity	✅ Has their own team of scientist and professionals
Rewards & Loyalty	✅ More accessible rewards – Earn 5 points per £1 spent, 100 points = £1 discount, referral bonuses, and review incentives	❌ No rewards or loyalty programme available
Educational & Lifestyle Content	✅ Extensive blog content ✅ Podcast surrounding real life stories	✅ Extensive blog content ✅ Own R&D programme
Products & Offerings
Mushroom Extracts	✅ Single Extracts ✅ Extract Blends	✅ Single Extracts ✅ Extract Blends ✅ Liquid Extracts
Mushroom Alternative Blends	✅ Mushroom Coffee	✅ Liquid Blends
Superfoods and Alternatives	✅ Acai, Matcha, Alkaline Green Blend	✅ Mushroom Soaps
Mushroom Samples	✅ Single Extract Samples: Agaricus Blazei, Chaga, Cordyceps, Lion’s Mane, Maitake, Reishi, Shiitake, Tremella, Turkey Tail ✅ 8 Mushroom Blend Sample	❌ No samples availabe
Mushroom Teas	✅ Mushroom Tea: Vitality, Calm, Gut	❌ No teas
Mushroom Pairs	✅ Curated Duos	❌ No pairs, but curated mushroom blends available
Mushroom For Pets	✅8 Mushroom blend for Pets, Allergies Blend, Turkey Tail, Calm & Comfort	❌ No pet products mentioned
Custom Bundles	✅ Custom Mushroom Bundle Builder (15% off automatically; up to 30% off with subscription)	❌ No custom bundles

Transparency in the mushroom supplement industry is essential due to mushrooms’ ability to bioaccumulate—absorbing both nutrients and harmful substances from their environment. A transparent company provides ingredient clarity, sourcing origin, extraction methods, and most importantly, disclosure lab reports to verify potency and purity.

When consumers can’t access these details upfront, it adds friction and doubt to the buying process.

If you would like more information on how to read supplement labels and test reports, have a look at our blog here.

Key Takeaway: While both brands value quality, Antioxi offers greater transparency across the board—including precise extraction details, public lab reports, and clear sourcing documentation. In contrast, Hifas Da Terra leans more on reputation and internal processes, making it harder for customers to independently verify quality or ingredient integrity at the product level.

Safety & Testing: Ensuring Your Health is Protected

Because mushrooms absorb environmental toxins, robust contaminant testing is critical. The gold standard involves screening for heavy metals, pesticides, microbes, and more—ideally verified by third-party labs. True consumer confidence comes from transparency, not just claims.

Key Takeaway: Antioxi leads with transparency—not only performing extensive safety tests but also sharing third-party lab results publicly. Hifas Da Terra meets internal safety standards but lacks visibility and external validation, which may not satisfy consumers who expect independent verification of product purity and safety.

Potency & Extraction Quality: Maximizing Bioactive Benefits

This evaluates how effectively the extraction process preserves active compounds. Potency in mushroom supplements is determined by how well the extraction process preserves key bioactive compounds such as beta-glucans, hericenones, and erinacines—compounds responsible for the supplement’s health benefits. Since raw mushrooms contain chitin, a tough fibre that locks in these beneficial compounds, proper extraction is necessary to make them bioavailable.

A highly potent extract ensures that consumers receive a concentrated and effective dose rather than just ground mushroom powder with limited benefits. Without clear potency verification, there’s no way to confirm whether a supplement delivers meaningful levels of active compounds.

Interested to learn about the difference between a mushroom powder and extract, have a look at our blog here.

Key Takeaway: Antioxi offers clearer potency metrics and broader bioactive coverage, especially for cognitive support products like Lion’s Mane. Hifas focuses on concentrated extracts but lacks standardised bioactive data and compound-specific formulation strategies.

Purity & Ingredients: The Clean Factor

With growing concerns about fillers, allergens, and additives, clean-label supplements stand out. True purity means single-ingredient formulations with no gimmicks or unnecessary compounds, especially critical for sensitive users or long-term consumption.

Clarity in this area ensures that consumers know exactly what they are ingesting.

Key Takeway: Both brands offer clean, unadulterated formulas—but Antioxi goes a step further by validating purity through alpha-glucan testing, providing full assurance of zero hidden bulkers or carriers.

Customer Service & Support: Direct Connection with the Brand

This looks at the accessibility and responsiveness of a company’s support channels, including options for consultations and real-time assistance.

Excellent customer service builds long-term trust, helps resolve issues quickly, and enhances overall consumer satisfaction.

Key Takeaway: Antioxi offers a broader, more accessible support ecosystem with proactive human guidance. Hifas provides expert access but in a more limited, less transparent format.

Pricing & Discounts: Balancing Initial Offers and Long-Term Value

Smart buyers don’t just look at the product price—they look at value over time. Subscription savings, bundles, stackable rewards, and loyalty programs all play a role in turning one-time customers into long-term advocates.

Key Takeaway: Antioxi offers more flexibility and affordability over time through generous, stackable offers. Hifas prioritises high potency, but premium pricing and limited savings may deter budget-conscious customers.

Shipping & Delivery: Speed and Cost Considerations

This factor considers the speed, cost, and reliability of product delivery, including options for expedited shipping. Fast, cost-effective shipping enhances the overall buying experience, ensuring that products reach consumers promptly and in good condition.

Key Takeaway: Antioxi offers faster turnaround, more transparent options, and lower thresholds for free shipping, creating a more frictionless user experience. Hifas is efficient but more restrictive and expensive for smaller orders.

Rewards & Loyalty Programs: Earning Benefits as You Shop

This examines how companies incentivise repeat purchases through points, referrals, and other benefits. A robust rewards program encourages customer retention and adds extra value to the purchasing experience.

Key Takeaway: Antioxi makes every purchase feel rewarding, with an intuitive points system and layered savings. Hifas lacks a structured loyalty framework, which may limit repeat engagement.

Returns & Exchanges: Flexibility in Customer Care

This assesses the flexibility and support provided for product returns, exchanges, or refunds if issues arise. A consumer-friendly returns policy reduces purchase risk, making customers feel more secure and valued.

Key Takeaway: Antioxi simplifies returns with proactive support and generous policies. Hifas appears more rigid, with limited clarity and accessibility around returns—potentially creating hesitation for new buyers.

Packaging & Branding: First Impressions Matter

This looks at the quality and design of product packaging and the overall brand image.Premium packaging not only protects the product but also reinforces a sense of quality and trust at first glance.

Key Takeway: Both brands offer high-quality, thoughtful packaging. Antioxi leans modern and wellness-oriented, while Hifas exudes pharmaceutical luxury. The difference is in style - not substance.

User Experience: Digital Touchpoints for Informed Decisions

This attribute evaluates the digital tools, interactivity, educational resources, and overall ease of navigation on a company’s website. A well-designed online presence empowers consumers with information, making the purchasing process more engaging and informed.

Key Takeway: Antioxi offers a more interactive, customer-first digital experience, ideal for new buyers or those needing personalised guidance. Hifas is content-rich but more static.

Product Offering: Variety and Specialization

This covers the range and diversity of products available, including extracts, blends, speciality products, and customizable options. A varied product offering allows companies to meet diverse wellness needs and consumer preferences, providing both focused formulations and broad-spectrum options.

Key Takeaway: Antioxi offers broader versatility and lifestyle integration, ideal for curious or wellness-focused consumers. Hifas is more specialised and clinical, catering to those seeking focused therapeutic use.

Key Highlights

Transparency: Antioxi provides full ingredient breakdowns, detailed extraction method disclosures, and third-party lab reports on every product page. Hifas relies more on internal controls and certifications, with no publicly available test results—making Antioxi the more transparent and verifiable option.

Potency & Purity: Antioxi standardises bioactive compounds like beta-glucans and uniquely blends mycelium and fruiting body for maximum neurological support in products like Lion’s Mane. Hifas prioritises concentrated extracts (e.g., 6:1 ratios), but lacks public standardisation data or compound-specific detail.

Safety Testing: Both brands focus on clean formulations with no additives or artificial components. However, only Antioxi provides alpha-glucan data to verify zero filler content—offering an added layer of purity assurance.

Customer Experience: Antioxi offers 7-day support, personalised consultations, live chat, and WhatsApp—creating a high-touch, responsive customer journey. Hifas provides email and phone support but with limited interactivity and visibility around service levels.

Pricing & Value: Antioxi wins on long-term value through stackable discounts, rewards, bundles, and a generous loyalty system. Hifas sits at a higher price point with minimal discounting, which may suit premium buyers but limits accessibility.

Loyalty & Rewards: Antioxi offers a robust, customer-first loyalty program—featuring reward points, referral bonuses, and review incentives that stack with existing discounts. It turns every interaction into tangible value, encouraging repeat purchases and deeper brand engagement. Hifas Da Terra does not currently feature a structured rewards system, which may limit long-term retention and value for loyal customers.

Shipping & Returns: Antioxi offers faster, more affordable shipping with clear express options and a generous 30-day return policy. Hifas ships reliably but at a higher cost, and its return process is less transparent and more rigid.